Overview
Partner
BIDV - PR DEPT
Scope of Work
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Key visual development
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Design guideline development
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Applications mock-up development
Year
2020
BRAND MERCHANDISE
BRAND MERCHANDISE FOR BIDV
Branded merchandise is an important touchpoint of the brand to the audience, often designed with a focus on recipients and intended usage, thereby conveying personality and brand message and maintaining the brand impression of the business to customers.
Therefore, making a set of brand merchandise, with VAN•HOA, does not simply is printing/engraving logos on products. Last year, VAN•HOA had the opportunity to collaborate with the Joint Stock Commercial Bank for Investment and Development of Vietnam (BIDV) to turn our philosophy into a real project.
BRANDED MERCHANDISE
CONNECTING EMOTIONS
APPLICATIONS
We created a set of products with the message “Timeless - Sustainable". The mark from the brand identity has accompanied this "oldest financial institution in the banking and finance sector in Vietnam". Please take a look at our work below.
Credits
Team Member
Project Manager
Nguyen Huyen Chau
Creative & Design Director
Pham Dang Thanh Thao
Graphic Designer
Duong Minh Duc
Tran Ngoc Duong